Video Marketing - An Introduction

Video Marketing | An Introduction, available at Free, has an average rating of 4.33, with 20 lectures, 1 quizzes, based on 9 reviews, and has 1171 subscribers.

You will learn about Understand the need for video strategy to make your video work for you Tips on using the tools you have available to create your video A plan to publish your video in the right places so the right people will act on it Use the steps in the course as a blueprint for other videos you want to make This course is ideal for individuals who are This practical course has been put together for small business owner/ managers who want to explore whether video is right for their business but are limited in terms of time and money so need to create video in house It is particularly useful for This practical course has been put together for small business owner/ managers who want to explore whether video is right for their business but are limited in terms of time and money so need to create video in house.

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Summary

Title: Video Marketing | An Introduction

Price: Free

Average Rating: 4.33

Number of Lectures: 20

Number of Quizzes: 1

Number of Published Lectures: 20

Number of Published Quizzes: 1

Number of Curriculum Items: 21

Number of Published Curriculum Objects: 21

Original Price: Free

Quality Status: approved

Status: Live

What You Will Learn

Understand the need for video strategy to make your video work for you

Tips on using the tools you have available to create your video

A plan to publish your video in the right places so the right people will act on it

Use the steps in the course as a blueprint for other videos you want to make

Who Should Attend

This practical course has been put together for small business owner/ managers who want to explore whether video is right for their business but are limited in terms of time and money so need to create video in house

Target Audiences

This practical course has been put together for small business owner/ managers who want to explore whether video is right for their business but are limited in terms of time and money so need to create video in house

You know video is a powerful tool for your small business. BUT you didn’t START your business to make video!  You’ve got other things to do! A lot of things!

It would be useful if there was a very short, simple course that walked you through what single video to make firstthat will have the most impact on your business and how to do it.

Well, we’ve done that! And it’s free!

We’ve created this course because of our experience with the needs of a small business. We’re a small business ourselves. We want to help.  Good video doesn’t have to be complex to make an impact. It doesn’t need to take a long time. It doesn’t need to be expensive.

In this course you’ll be introduced to:

the idea of video marketing to focus your video goals down to something specific and measurable in the form of a video explainer.

how to plan out the short video explainer so your filming and editing is as simple as possible.

tips on how to film your video using either a webcam or a smartphone.

tips on how to edit your video.

publishing your video so the right people see it at the right time.

how to measure the success of your video.

the next steps you can take.

Course Curriculum

Chapter 1: Introduction

Lecture 1: Introduction

Lecture 2: Extra Info: 3 Video Marketing Principles

Chapter 2: Goals

Lecture 1: Plan Your Video

Lecture 2: Your Video Message

Lecture 3: Your Video Message – VIDEO EXAMPLE -Course Trailer

Lecture 4: Your Video Message Example Explained

Lecture 5: Preparing to Record

Lecture 6: What Will Be In Your Video?

Chapter 3: Create

Lecture 1: Record Your Footage

Lecture 2: Video Footage

Lecture 3: Video Framing

Lecture 4: Filming with a Webcam

Lecture 5: Filming with a Smart Phone

Lecture 6: Where to Film

Lecture 7: Recording Sound

Lecture 8: Edit Your Video

Lecture 9: Extra Info : Using Music in your Videos

Chapter 4: Publish

Lecture 1: Publishing Your Video

Chapter 5: Test your understanding and Knowledge

Chapter 6: Conclusion

Lecture 1: Conclusion

Chapter 7: Next Steps

Lecture 1: Next Steps

Instructors

David 'DT' Guest
Pattern spotter, Simplifier and Video Marketer

Rating Distribution

1 stars: 0 votes

2 stars: 1 votes

3 stars: 1 votes

4 stars: 2 votes

5 stars: 5 votes

Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

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