Digital Marketing Fundamentals Strategy

Digital Marketing Fundamentals & Strategy, available at $19.99, with 15 lectures, and has 1 subscribers.

You will learn about Create your own digital marketing strategy from the ground up Easily identify marketing objectives for your business Develop a clear understanding of marketing fundamentals and build experience towards a career in marketing Create your own marketing resume from a simple-to-use template from Canva (Provided!) This course is ideal for individuals who are Students looking to learn digital marketing or Aspiring digital marketing specialist looking to start a career in digital marketing or Business owners with online-based companies or Entrepreneurs looking to expand their knowledge in digital marketing It is particularly useful for Students looking to learn digital marketing or Aspiring digital marketing specialist looking to start a career in digital marketing or Business owners with online-based companies or Entrepreneurs looking to expand their knowledge in digital marketing.

Enroll now: Digital Marketing Fundamentals & Strategy

Summary

Title: Digital Marketing Fundamentals & Strategy

Price: $19.99

Number of Lectures: 15

Number of Published Lectures: 15

Number of Curriculum Items: 15

Number of Published Curriculum Objects: 15

Original Price: $84.99

Quality Status: approved

Status: Live

What You Will Learn

Create your own digital marketing strategy from the ground up

Easily identify marketing objectives for your business

Develop a clear understanding of marketing fundamentals and build experience towards a career in marketing

Create your own marketing resume from a simple-to-use template from Canva (Provided!)

Who Should Attend

Students looking to learn digital marketing

Aspiring digital marketing specialist looking to start a career in digital marketing

Business owners with online-based companies

Entrepreneurs looking to expand their knowledge in digital marketing

Target Audiences

Students looking to learn digital marketing

Aspiring digital marketing specialist looking to start a career in digital marketing

Business owners with online-based companies

Entrepreneurs looking to expand their knowledge in digital marketing

In this course, I am going to show you the simplest way to become a digital marketing specialist. Whether you are looking to start a career in digital marketing or looking to sharpen your marketing skills with the latest strategies, this course will serve as a helpful guide to get you feeling confident about your marketing skills; no previous marketing experience is required. In this course, we will cover all areas of Digital Marketing, including Social Media Marketing (SMM), Search Engine Optimization (SEO), Email Marketing, Pay-Per-Click, and more from a seasoned marketing professional; no long-winded or outdated PowerPoint presentations from someone with no real-world experience. Finally, we will have an actionable step-by-step outline so you can start a career in digital marketing.

So here are some questions to consider before jumping on the course:

Are you looking to start a career in digital marketing?

Are you already a marketer looking to advance your marketing skills?

Are you currently running a business, and you’re unsure how to promote it?

Are you looking for a course that is to the point & teaches you an actual real-world application of Digital Marketing?

If the answer is “YES,” then this is the right course for you!

Hi guys, I am Julian, a marketing specialist with over 15 years of experience working in digital marketing both as a consultant and senior marketing executive. My career in digital marketing began working with early-stage startups that eventually became successful, multi-million dollar brands. Today I work as a marketing consultant and the VP of marketing for a tech company.

In this course, I connect all the dots for you. First, we will cover all the fundamentals of digital marketing from SEO to Pay-Per-Click, from Social media marketing to building a comprehensive marketing strategy – it is all going to be included here.

So let’s get started!

Course Curriculum

Chapter 1: Introduction

Lecture 1: A Cultural Shift in Communication

Lecture 2: What is Digital Marketing?

Lecture 3: Four Areas of Digital Marketing

Lecture 4: Creating Personalized Experiences in Digital Marketing

Lecture 5: 3 Types of Media

Lecture 6: Course Project

Lecture 7: Your Mission Statement

Lecture 8: Your Value Proposition

Lecture 9: The Marketing Funnel

Lecture 10: Key Performance Indicators (KPIs)

Lecture 11: The Buyer's Journey

Lecture 12: Customer Segmentation

Lecture 13: SMART Marketing Plan

Lecture 14: Getting Certified and Building Marketing Skills

Lecture 15: Building Resume and Getting Experience in Digital Marketing

Instructors

Julian Castrillon
CEO & Founder at Marketable

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Frequently Asked Questions

How long do I have access to the course materials?

You can view and review the lecture materials indefinitely, like an on-demand channel.

Can I take my courses with me wherever I go?

Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don’t have an internet connection, some instructors also let their students download course lectures. That’s up to the instructor though, so make sure you get on their good side!